As we inch closer to the first days of seeding, producers across Western Canada continue to think through critical decisions that may make or break the growing season.

Plant nutrition is one of the single greatest factors in the success of developing plants, with the first 30 days of a crop’s growth being crucial for attaining its full yield potential. Missed opportunities due to lack of nutrition in these first 30 days can lead to reduced yields and delay the onset of plant maturity.

Developing plants first feed on the nutrients that are inherent in the seed. Growing in deficient soils or under stress conditions, seeds often have a lower seed nutrient density. Providing high performance nutrition by dressing the seed coat with a primer will give crops an additional kick of nutrients to balance its nutrient density and maximize yields. Priming a seed with nutrition before seeding helps with germination and early root development, giving the crop the best chance to grow to its full potential despite early season challenges like the cold and wet soils that much of Western Canada is facing this year.